Media orientation and consumption
The corona crisis has a profound impact on our daily lives, but also on the business value chain of the construction and installation industry. There are many area’s that are affected, but one of the key ones would be the orientation and media usage behaviour of installers. A strong trends towards digital orientation and the usage of social media amongst installers was already visible. The new Q4 2020 report of the European Mechanical Installation Monitor, a telephone survey conducted amongst 650 mechanical installers from 6 European countries, researched for example if the corona crisis had impact on this trend and more.
This report provides an update on how the media usage and orientation of installers changed over time and how strong the impact of the corona crisis has been. The full report tackles the full range of possible orientation and media sources, including a trend line (measured every two years).
The full report is now available for 2,500 Euros.
Learn more before you order:
Contact us
To schedule a free presentation please contact our office.
Contact us
To schedule a free presentation please contact our office.
Clients we have worked for:
The structured approach helped achieving our goals
“Very good USP team, proactive, customer oriented and available. The report gave us very helpful recommendations”.
USP is willing to ‘Go the extra mile’ to help us succeed
“Appreciated the contact during the data analysis, the willingness to work together and assist us with internal company presentation”
Contact us
For more information about our expertise and research on building materials please contact the responsible partner below.
We look forward to help you.
Contact our expert:
Dirk Hoogenboom
Neem contact op met onze expert:
Ralitsa Ruseva
